A new office has been added to the system of Holy Name University, this city. This office is the Marketing and Advertising arm of the University. Among its many functions, are: updating information about the University on external websites and directories; thus creating fresh and up-to-date web content, providing ideas and input into the development of new marketing materials; updating the University Facebook, thus strengthening the marketing strategies using the official social network of the University and writing articles for the local newspapers advertising the significant accomplishments, as well as writing articles, producing and disseminating the same articles and updates to all departments of the University- among others. The same office, coordinates with the Marketing and Advertising Committee, headed no less by the University President, Fr. Francisco T. Estepa, SVD.
The same Office, which is directly under the direct supervision of the University President’s Office is manned by a Marketing Officer and is headed by the Marketing and Advertising Adviser, Dr. Rosalina Rara-Sarabosing
Meet the new and first HNU Marketing and Advertising Adviser
(Rosalina Rara. S(arabosing) 1956, Tagbilaran City, Bohol).
She is a mother of five grown-up children and grandmother to four. She was educated in the College of the Holy Spirit and Holy Name University-in Tagbilaran City. A Doctor of Arts in Literature and Communication from Cebu Normal University, her dissertation was on the muted conditions of Asian women in the literary memoirs of Maxine Hong Kingston, Shirley Geok-lin Lim, Suchen Christine Lim and Lisa See, marking the fact of her advocacy for women and children.
An associate professor of the College of Arts and Sciences (1978-2017) and Graduate School (2001- present) of HNU, she has served this institution as Chair of the Languages Department (1998-2005) and as Technical Adviser to their student publication, The WORD (1989-2016).
She is a founding member of Kaliwat ni Karyapa (KAKA) Literary Group of Bohol Arts, Culture and Heritage (BACH) Council. She authored River of Memories , one of the creative nonfiction essays in The Bohol We Love (2016), the 7th edition of Anvil Publishing House, Inc., series on Places and Memories.
Her paper, titled “ Asian Woman Mutedness in the Memoirs of Maxine Hong Kingston and Shirley Geok-lin Lim,” was presented virtually at the Asian Conference in Arts and Humanities at Kobe Art Center in Kobe, Japan (on March 30-April 2, 2017) in a 36-minute video through vimeo. She continues to assist the International Academic Forum organization (iaf.org), based in Nagoya, Japan- as one of its active senior reviewers for paper presentation to the Asian conferences on Arts and Humanities (ACAH 2017 and ACAH 2018 set this spring.
Likewise, when she visited Fu Jen Catholic University in Taipei, Taiwan, she had the wonderful privilege of sharing a lecture on Philippine contemporary poetry. Also, she reviews (on request) for the peer-refereed Lumina, HNU’s Graduate Studies journal. Her recent involvement in research is on Hugos, one of the Roman Catholic Church’s para-liturgical practices in the Philippines. This research project is funded by the National Commission of Culture and the Arts (NCCA).
Also, she played the role as “Teacher Betty” in the 2013 film of the famous Boholano director Maryo J de los Reyes, DGP entitled, “ Bamboo Flowers,” a trilogy on adventure, love and hope.
She is presently the Marketing and Advertising Adviser of Holy Name University.